Changing The Narrative Of Africa Through Blogs, Media, and Social Media.



    “You are the sky. Everything else – it’s just the weather.”


    Djembe Communications

    Account Executive Sep 2015 – Present

    Contributing Blogger for CheckOutAfrica, Huffington Post South Africa, iAfrikan and WomenChangeAfrica, plus experience writing blogs for the company's website.
    -- Hot topics covered: African Culture, Education, Digital, Innovation, NGOs, Opinion & Analysis and Politics in Africa.

    • First phone interview six months into my PR career was with Colin Gayle, Founder & CEO, Africa Creative Agency for a co-written blog entitled Smartphones & Africa's Digital Music Platforms.
    • Independently placed numerous media articles in top-tier publications, with the target media being Sub-Saharan and Pan-African. For both the clients and thought leadership team.
    -- Hot topics covered: Africa, Communications, ICT, Innovation, Technology and Public Relations.
    Names of some of the publications placed:
    --Africa Business Communities.
    --African Leadership Magazine.
    --Africa Updates.

    --Disrupt Africa.
    --ITWeb Africa.
    --Media Update.
    --The Nerve Africa.
    --Radio interview placed in Dakar based West Africa Democracy Radio.

    • Moderated three Tweet Chats entitled:
    - Opportunities for Innovation and Entrepreneurship for Women in Africa.
    - Trip to Africa: discussing the amazing monuments, sites, and heritage in Africa.
    - Education Made in Africa: discussing literacy issues across Africa and how to overcome them.
    • Experience with Social Media Campaigns foot holding the launching and driving of Webinars, Tweet chats, and Photo Contests. Which run every two months. Involving high profile and renowned partners with a focus on African innovation and uplifting Africa.
    • Experience with Hootsuite, Cision Point, WordPress, and Sysomos.
    • Content calendar creator of the Company's Social Media Accounts: Facebook, Instagram, LinkedIn, and Twitter.
    • Content calendar creator for the Founder of the African Innovation Foundation and Innovation Prize for Africa's Personal Social Media Accounts: Facebook, Instagram, and Twitter.

    Djembe Communications

    Communications and Public Relations Intern Jun 2015 – Sep 2015

    • Supported the Djembe Communications Team in Dubai, and the wider international team.
    • Conducted client and industry specific research on companies associated with Djembe.
    • Media training and monitoring.
    • CisionPoint and Hootsuite equipped.
    • Conducted new business leads.
    • Writing blogs for the Djembe website.
    • Digital stakeholder mapping.
    • Developed media lists.
    • Follow ups for press releases.
    • Developed Infographics for clients and the wider team.
    • Global research project for a client in Angola.


    United Arab Emirates

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